In this book you will have a brief introduction to the work as a starting copywriter. You will discover the secrets of a copywriter in training: 1. What the real purpose is of your homepage 2. Why there should be a pumpkin at every webpage 3. How you get people fall in love with your copy 4. Why you need to be upgrading your skills in CMS: Copywriting, Marketing and Sales 5. How to get people hooked by target-focused writing 6. Why you can go over the top with copy And many more.