Never Work With Your Idols

For more than twenty years Gideon Karting has been a fixture in the
music industry. He started at the bottom as a concert billposter and worked his way up to the highest level of concert promotion. He was one of the top promoters in the Netherlands, having promoted all the Dutch shows of a wide range of leading artists, including Lady Gaga, Harry Styles, Adele, One Direction, Arctic Monkeys, Bruno Mars, and BTS. For many years he was also responsible for the programming of major festivals like Lowlands, North Sea Jazz, and Pinkpop.
Never Work With Your Idols is Karting’s insider view of the music industry, full of dry humour and sardonic insight. In this amusing but practical guide Karting shares the fruits of his experience with his reader, guiding them through the music industry and its wealth of stories. Karting’s 35 Commandments give aspiring music professionals all they need to help them make a successful career in this sector. Never Work With Your Idols is essential reading for people starting out in the industry and a real nostalgia trip for seasoned insiders.